Tobacco-Free Marion County

GRASSROOTS NEWSLETTER

January- February 2008Volume 6  Number 4

It’s a big news newsletter for Marion County tobacco free advocates.  First, our grant proposal to the Arkansas Tobacco Settlement Commission for youth media outreach was funded.  This will enable us to respond to the county schools having no funded tobacco prevention curriculum this year and to the truly tragic data showing Marion County with the highest smoking during pregnancy rate in the state.  Research has shown that media literacy for tobacco cartel strategies to target youth is an effective prevention tool.   In 1998, when 9 out of 10 smokers started as teens, the tobacco industry agreed to quit marketing to kids.  10 years later 9 out of 10 nicotine addicts still start as teens and the industry has merely changed their target marketing techniques. 

The next big news is our new website!   www.tobaccofreemc.com  is now up and running with new opportunities to challenge tobacco. There are links to cessation opportunities for people wanting to quit and for those wanting to help someone else overcome a nicotine addiction. Originally in our workplan for this grant year was an effort to stem internet sales of tobacco to youth.  However, states’ Attorneys General have pressured parcel delivery companies to eliminate delivery of tobacco except to licensed dealers.  What we have added on the web are tools for parents, and youth, to understand internet safety and the many risks online in a rapidly changing world.  Visit tobaccofreemc.com and brief yourself on the latest science, ethics, and politics involved in challenging a rogue industry.  Let us know if we can to save a stamp and send the newsletter electronically.  Call 1-870-427-2620 or email tfmc@marioncounty.com .

Newsworthy also are Marion County tobacco retailers who have collected only one illegal sale to a minor in the last year.   (Actually at the time of printing that rate had improved to NO illegal sales between 01-19-07 and 02-05-08!) The Arkansas Tobacco Control Board received funding for new officers with voter mandated  Act 1 of 2000 and has distinguished Arkansas as having the lowest rate of illegal sales in the nation.  ATCB officers monitor tobacco retailers’ compliance with the laws statewide and are due a round of congratulations.   Unfortunately, laws in 2003 and rule changes in 2006 eliminated effective government signage and put the onus of clerk training on the ATCB while forgiving retailers for illegal sales.   Advocates know that effective tobacco prevention involves significantly raising tobacco taxes, creating tobacco free spaces, and market reform reducing youth access.  Enforcing existing laws goes a long way toward preventing tobacco’s influence from spreading.  Arkansas high school smoking rates fell from 35.8% in 2000 to 20.4 in 2007. These dedicated officers have made a real difference in Arkansas.

Alcohol sales have returned to Marion County after more than half a century.  While many of our neighbors are sure that alcohol is a larger problem than tobacco prevention, you can be sure that they are quite wrong.  Tobacco kills one in five of all Americans.  Tobacco kills more people than alcohol, illegal drugs, auto accidents, murder, suicide, and AIDS combined.  The consequences of alcohol may be occasionally dramatic but the statistical likelihood is that you are much more likely to die from exposure to tobacco than alcohol.  As little as 1 to 3 cigarettes a day begins the cascade of cardiovascular risk factors for heart disease or stroke and significantly increases the risk of most cancers.  30 minutes exposure to secondhand smoke causes physical dysfunction in nonsmokers indistinguishable from pack a day smokers.   Persons can drink responsibly.  There is no safe cigarette. 

TFMC cannot advertise products but in our forays throughout the community we are hearing good things about the cessation drug Chantix.  Local pharmacist Dr. Gary Fancher provides some insight for people experiencing stomach upset or difficulty sleeping using the drug.  Chantix must be taken with food and plenty of water.  Quitters will want to be extra hydrated anyway while the poisons from tobacco addiction are being flushed from the body.  This is good news for those wanting to become tobacco free!

TFMC has partnered with the University of Arkansas for Medical Sciences (UAMS) in educating health care providers about spit tobacco and oral cancer.  Marion County providers received materials including a FAX Back referral packet. The UAMS College of Public Health operates a free phone counseling service for Arkansas residents wanting to quit tobacco use, smoked or spit.  The FAX Back system allows a health care provider to ask a few intake questions and fax this HIPPA compliant form to UAMS from where trained cessation interventionists respond within a week.  Counselors evaluate an individual’s nicotine dependency and help formulate personalized quit plan. They arrange for free medication if eligible, and follow up to assist quitters to set a quit date and stay tobacco free.  Remember, 1-866-NOW QUIT can help smokers follow through with the decision to overcome a nicotine addiction.  Tobacco free is only a phone call away.

Representatives from TFMC attended a community public health symposium in Little Rock recently presented by the KICK  (Keeping Illegal Cigarettes from Kids) Coalition.  Speakers included Onjewel Smith from the Echo Hollow Group in Mississippi speaking on expanding coalitions, Laura McDowell from the Arkansas Department of Education on Coordinated School Health , Jimmy Parks from the Arkansas Burn Center on Cigarettes and Fire Safety, and Dr. Gary Wheeler from Arkansas’ Children’s Hospital on the influence of smoking in film and the Smokefree Movies Action Network. 

In 1998 tobacco companies agreed in the MSA to no longer compensate smoking or brand placement in movies.  Yet, since that time, smoking in movies has actually increased and increased most in G, PG, and PG-13 films. 

A Dartmouth study published in 2004 in the British journal Lancet tracked youth attitudes and what films they had seen over a period of years.  Alarmingly, children of nonsmoking parents were most likely to try tobacco because of exposure to films.  Dr. Wheeler noted, “Kids who had seen the most smoking scenes were more likely to start smoking independent of all other risk factors.”  The study concluded that as many as 390,000 kids a year were enticed into nicotine addiction by smoking in films.  Even having villains smoking prompted tobacco use; the anti-hero is often the character with whom at-risk youth identify.

TFMC film critic Sylvia Wise shares, “It’s confusing for young people to see tobacco use in DVDs.  Role models in movies influence behavior and society in ways we don’t even realize at the time.”

 While much advocacy and activism was outlined, Dr. Wheeler encouraged that parental involvement in film viewing is the first line of defense for the misconception that tobacco use is in any way desirable.

 

 

Tobacco Free Marion County

Po Box 188

Pyatt AR  72672

 

 

 

 

 

 

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